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In Jira Software Automation how to send "Customised Email" with URL Link of the Jira Item in Rich

Calvin
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September 15, 2025

Hi all, not sure if I'm just misunderstanding this but basically I have text like

  • Hi team your Jira Item is: abc-xxxx

Where abc-xxxx should be a link to the ticket. But for some reason I can't figure out how in the "Customised Email" function as rich text. I can do this in a normal email as I have access to the HTML tags, but how do I do this in a "Customised Email".

Thanks!

3 answers

1 vote
Marc - Devoteam
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September 17, 2025

Hi @Calvin 

I think this is based on the content format option chosen, as mentioned by @Varsha Joshi 

For HTML, this should apply: <a href="{{issue.url}}">{{issue.key}}</a> 

For Rich Text, this should probably be: [{{issue.key}}](issue.url)]

Calvin
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September 17, 2025

Thanks Marc, indeed it works for HTML which I think I may have to end up doing in the end.

But was hoping to get Rich Text working as I know it would make future email notifications easier. The following is what I get: 

automation.pngEmail Result.png

and View if i make sure the automation uses the smart thing:

Automation 2.pngEmail 2.png

Marc - Devoteam
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September 17, 2025

Hi @Calvin 

You need to try: [{{issue.key}}|(issue.url)]

I had a typo in my previous response, the separator between the name and url needs to be a pipe symbol.

1 vote
Varsha Joshi
Community Champion
September 16, 2025

I think you should pick HTML format.

image.png

1 vote
Staffan Redelius
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September 16, 2025

Hi @Calvin 

It should be possible to use:

Hi team your Jira Item is: <a href="{{issue.url}}">{{issue.key}}</a> 

Some companies has quite a strict handling of hyperlinks in emails due to the risk of "spoofing" so it might be handled as insecure.

Best regards,
/Staffan

 

Calvin
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September 16, 2025

Thats what I would have thought too, but even on my own personal instance I seem to have a similar issue:

Automation2.png

Email Result.png

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